Coach Nane LLC
The (Marketing)
Work
that Worked
I live at the intersection of strategy and soul. Whether I’m leading campaigns for higher ed, coaching womxn through life pivots, or building brands that actually feel like you — my work is rooted in clarity, compassion, and unapologetic self-expression.
This isn’t about marketing that just looks good. It’s about resonance, results, and reclaiming your magic.
This is the work that worked — creatively, strategically, and most of all, humanly.
Meet Vanessa (aka Coach Nane)
I’m Vanessa Marquez-Kramme — a first-gen, multi-hyphenate creative with 10+ years of experience in storytelling, digital strategy, and community-building. I’m currently getting my Master’s in Integrated Marketing at NYU while building a movement around radical self-expression through my coaching practice and podcast, The Free Genies Project.
By day, I lead social strategy at NYU Steinhardt, where I’ve helped grow LinkedIn engagement by 316% through soulful, insight-driven content. By night, I coach women who’ve outgrown the “shoulds” of success — guiding them to reclaim their intensity, realign with purpose, and build lives that feel like theirs.
What Drives My Marketing Work
1
The Why
I’ve always been obsessed with what makes something land.
As a first-gen creative, I learned early how to translate between worlds. Now, I use that lens to help brands bridge the gap between what they’re trying to say and what their audience actually hears.
2
The Mission
To help purpose-driven brands clarify their message, tell better stories, and create content that sits at the intersection of what they want to say and what their audience craves.
3
The Vision
I’m dreaming of a marketing world that’s less manipulative and more meaningful.
One where strategy feels soulful, insights lead to impact, and the best brands don’t just make noise—they make people feel seen.
Education &
Experience
1/ Education
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NYU, M.S. Integrated Marketing (In Progress) Blending consumer psychology, digital strategy, and brand storytelling to deepen impact.
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NYU, B.S. Hospitality Management — Magna Cum Laude
2 / Experience
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10+ years across higher ed, wellness, and lifestyle
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Led social strategy at NYU, scaled content for nonprofits, and built my own coaching brand from scratch. I thrive where storytelling meets systems; from pitch decks to Reels.
3 /Languages
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Fluent in English and Spanish
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A multilingual communicator with cultural fluency and global perspective
4 /Creative Edge
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Rooted in hospitality, refined through marketing, and expanded by coaching — I bring a multidisciplinary lens to every project.
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My work bridges cultures, builds connection, and blends strategy with soul to create experiences that resonate deeply and humanly.
A Taste of My Work
Welcome to my portfolio. Here you’ll find a selection of my work. Click on each image to explore my projects to learn more about what I bring to your organization.
