I live at the intersection of strategy and soul—where data meets narrative, and brands find their voice.

As a first-gen Latina marketer, I bring a multilingual, multicultural lens to everything I create. 

I've led campaigns for higher ed, built brands from scratch, and scaled social engagement by 316%—all while making sure the work feels human, not hollow.

This isn't marketing that just looks good. It's marketing that lands—with resonance, results, and real connection. Here's the work that worked—creatively, strategically, and most of all, authentically.